Via Galang is a Lifestyle Blogger, Freelance Speaker, and an Entrepreneur. She started blogging in 2005, where blogging was still in its formative years. It basically contained musings about college life, teenage rants, personal thoughts, etc. Via even dreamt of becoming a book author or an editor-in-chief in women’s magazines one day. But these all went down the drain once she was compelled to pursue a different path in college.
Nevertheless, she finished and passed the boards. Since writing was still her first love, she felt fortunate to even land a job as a Search Engine Optimization Copywriter – despite the lack of formal training in writing. Via learned about keyword research, keyword search operators, search engine algorithms, optimization strategies, and many others. This knowledge posed an indispensable skill as she switched careers from writing to speaking.
She was once dubbed as a “walking encyclopedia” in college, for her knack of explaining things elaborately, solicited or not. Hence, the blog title and probably what brought her to the career she has now.
Her second job in Training and Resource Development allowed her to meet and train different kinds of people from varied locations. She started pioneering modules on Power Grooming, Personality Development, Real Estate Target Market and Salesmanship. And subsequently created programs for Online Selling, and Social Media Marketing, founding from the strong background she obtained from SEO (Search Engine Optimization).
In 2016, Via rekindled her passion for writing as a means to help her then-present company market its products, same as with documenting her experiences and views about life. She didn’t expect that things will turn out differently this time as she was able to bag sponsorships, write product reviews, participate in collaborations, get invited to events and launches, gain valuable connections and form wonderful friendships along the way. It’s barely a year, and things have been exceptionally generous.
On a side note, she also manages Versaheel, her own shoe business. She particularly uses social media to promote her products and her collaborative engagements with other brands.
Currently, Via is working as a Freelance Speaker offering training and workshops on Social Media Marketing, Search Engine Optimization, Effective Business Presentations, Blogging, Public Speaking, Business English Communication, and Personality Development.
For concerns, collaborations and chitchats, you may reach her through the following:
Twitter and Instagram: @encyclopevia